OpenAI has rolled out a new feature for ChatGPT called “Pulse.”

While you sleep, Pulse automatically organizes news and schedules, delivering 5–10 personalized reports once a day to help you start your morning fully informed.

Instead of scrolling endlessly through social media or juggling multiple news sites, Pulse shortens that process into a single, streamlined briefing.

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✅ Why it Matters for Business Professionals

• Save Time: Turn your precious morning hours from “information hunting” into “decision-making.”
  
• Boost Focus: Free yourself from the distraction of infinite scrolling and go straight to what matters.
  
• Personalized Insights: Beyond news, Pulse pulls from your calendar and email to highlight key meetings and priorities.

Imagine receiving tailored updates like “today’s must-know headlines for your meeting” or “restaurant options for your business trip” — all generated automatically.

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💡 Currently Pro-Only, with Expansion Ahead

For now, Pulse is exclusive to the $200/month Pro plan. But OpenAI has announced plans to expand it to Plus and eventually all users.

This means that in the near future, many professionals could gain access to what feels like a personal AI secretary.

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🌐 Bottom Line

Pulse marks a shift in ChatGPT’s role — from passively answering questions to proactively managing information.

If checking Pulse becomes a daily habit, business professionals could dramatically cut down on wasted time browsing news or social feeds, focusing instead on actionable insights that drive results.